Pay Per Click Management

Pay Per Click (PPC) Management

Pay Per Click delivers instant results, giving your brand greater reach and visibility by placing it on the first page of major search engines.

Over 85% of web searches in India are done through Google, making visibility on Google Search crucial for any business relying on online channels. While our SEO services help you achieve strong organic rankings for long-term success, Google Ads is the fastest and most effective way to gain immediate visibility and short-term results.

Google AdWords is the most efficient Pay-Per-Click (PPC) advertising programs on the web. Web Informatics, established in 2015, is one of the most reputed Google AdWords agencies in India, with its local office in Kochi in Kerala. We cater to the advertising needs of several customers in Ernakulam, Cochin area and even abroad. The history of our AdWords expertise goes back to the year 2003, the year Google launched the AdWords program to the public.  

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Paid Search Advertising

Achieve a strong ROI with our targeted PPC search advertising. Maximize your budget with the most cost-effective and results-driven form of advertising.

PPC Remarketing

Turn your valuable ‘potential customers’ into ‘loyal ones’. Our expert team helps you re-engage interested users with tailored strategies that meet your goals.

Social Advertising

Looking to build awareness for your brand, product, or service? We'll craft a social advertising strategy designed to meet KPIs and your targets.

Display Advertising

We provide individual display marketing strategies that enhance brand visibility, boost engagement, and drive conversions. Our expertise manages both direct response and brand awareness campaigns.

Video Advertising

As experts in online advertising, our team is ready to give you a competitive edge by creating compelling video ads that elevate your brand presence.

Why should you go for Google AdWords or PPC Advertising

While SEO can help you get organic ranking in Google Search results, there is no guarantee that your website will get listed on the first page for your target keywords. Some SEO agencies may give you false assure that your website will get top ranking but the reality is, it is beyond anybody's hands to control the Google ranking.
 
On the other hand, Google AdWords is a powerful advertising platform from Google that offers a guaranteed way to display your website on the first page of search results for your target keywords. For example, suppose you run a web designing agency in Kochi. While Search Engine Optimization (SEO) can help your website rank organically for keywords like "web design agencies in Kochi," "web designing agencies in Ernakulam," or "web designing companies in Kerala", it may take several months to achieve top rankings. However, with Google AdWords, your website can appear at the top of search results almost instantly. You simply pay for each click on your ad , which is why the platform is often referred to as a PPC (Pay Per Click) program.
 
Companies which are looking for first-page placement in Google search results and thus expect immediate results can go for paid campaigns. Web Informatics has helped several clients in Kerala, especially in Ernakulam, Kochi area and also several clients outside Kerala and UAE region. Our clients can vouch that they improved their business and increased ROI through effective AdWords campaigns.
 

Advantages of AdWords

 
Some of the key benefits of AdWords campaigns are:
 
  • Control the Cost: You can control the ads according to your budget and slow down when you are tight on budget.
  • Schedule the Delivery: You can schedule your PPC Ads to deliver when your potential customers are most active on the web, searching for the business
  • Target Audience: AdWords gives you the best targeting options so that your Ads would reach the right audience at minimal cost.
  • Immediate Results: AdWords works on the PPC model and the money converts into Leads right away.
  • Experiment and Proceed: You can experiment with small sample Ads targeting different audience and location and proceed with the most successful ad campaigns
  • Location Preferences: If you think certain geographic locations have much better conversion possibilities, you can target those particular regions for better ROI
  • Change Ads As You Go: If you got some better ideas for more intuitive Ads, you can instantly change your campaigns without affecting the budget or delivery schedule.
  • Detailed Reporting: AdWords gives very detailed reporting that allows you to track your ROI from each PPC campaigns and optimise Ads depending on the results.
  • Target Your Business Keywords: You have complete control on whom to show your Ads. Choose your business keywords and show the Ads only to the people who are searching for those keywords.

We’ve got enough experience to create award winning campaigns on Google AdWords, Bing, Facebook, LinkedIn, Twitter and YouTube.

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Google Ads Services in Kochi 

Experience world-class Pay-Per-Click (PPC) Services in Kochi with Web Informatics. For the last 15 years, Web Informatics has been helping businesses and organizations across Kerala succeed in the digital marketplace with our well-crafted and optimized Google Ads campaigns. Equipped with a team of analysts, specialists, and ad talents from across Kerala, Web Informatics focuses on helping brands maximize their visibility through strategies including search, display, video, and shopping networks. 

As the top PPC management company in Kochi, Web Informatics understands the critical role that Google Ads plays in today’s competitive digital market. That is why our PPC solutions are planned, designed, and crafted to assist businesses across industries and niches to meet their goals effectively while seamlessly integrating with broader digital marketing services.

Discover the true power of Google Ads with Web Informatics. Partner with the leading Google Ads agency in Kerala today

Why Choose Our Google Ads Services in Kochi

As the most trusted Google Advertising services in Kochi, Web Informatics stands out for our strategic approach, technical expertise, and complete commitment to sustainable growth. With over 15 years of experience in Google Ads Management in Kochi, we have always been the go-to Google Ads agency in Kochi. Let us take a detailed look at what makes us the best in Kochi: 

Certified Ads Specialists: Over the last decade, we have built our team up from the ground up with certified specialists and analysts who have a complete understanding of the evolving Google Ads ecosystem. We utilize AI-driven solutions and the best of conventional strategies to bring in the best results for your business. 

ROI-Focused for the Local Market: At Web Informatics, we work on creating content that is custom-built for Kerala’s digital marketplace, as per the region’s customer practices. We do so by learning the local search trends, analysing the competitors, and observing seasonal shifts. This research allows us to build high-performing campaigns that emphasize ROI more than any other component. 

Industry-Specific Performance Strategies: At Web Informatics, we believe that every industry requires a unique approach to succeed in Google Ads Campaigns. To help you succeed, our industry experts across real estate and healthcare, e-commerce, education, hospitality, and hyperlocal businesses bring accurate industry insights to create the perfect ad. This ad will help you attract the right audience and generate quality leads without failure.

Dedicated Team Available Around the Clock: As the leading PPC management company in Kochi, Web Informatics offers a dedicated team that will continuously monitor your campaigns to improve performance and maximize your campaigns. This team will work around the clock to keep you updated on the status and maintain real-time optimization for increased chances of success. 

Our Google Ads Management Services in Kochi

Today, Web Informatics is honoured as the best Google Ads agency in Kochi, and to meet the standard expected from an expert PPC partner, we offer a wide range of Google Ads services, perfect for modern businesses. Partner with Web Informatics to rule the world of ads today with our following PPC management services in Kochi: 

Google Search Ads for High-Intent Leads: At Web Informatics, our display and remarketing strategies will make sure your brand will stay on top of both the SERP as well as the minds of potential customers. With all the right ad strategies, such as refined keyword planning, appealing ad copy, and optimized bidding strategies, we make sure there is high-intent quality traffic.

Display Ads & Remarketing Campaigns: We redefine the way display and remarketing strategies are used by helping you reach the right audience across the Google Display Network with maximum impact and minimum cost. Our high-quality creatives and accurate audience segmentation will make sure that you remain visible to potential customers while reengaging with past visitors. 

YouTube Ads for Brand Awareness: Today, YouTube is one of the most renowned video-based platforms, which is also one of Kerala’s most consumed platforms. Our YouTube-oriented video campaigns are built to maximize awareness and acquire better traffic through proper engagement.

Google Shopping Ads for E-Commerce Brands: In the case of e-commerce businesses, Web Informatics will utilize our Pay-Per-Click (PPC) Services in Kochi to create Shopping Ads that emphasize your product directly in Google SERPs. We maximize the chance of conversions by optimizing product feeds, merchant data, and bidding strategies to increase product visibility across Google. 

App Promotion Ads for Mobile App Installs: The app market is one of the fastest-growing and most competitive sectors in Kerala. We will help increase your app downloads through our App Promotion Ads that will intuitively reach the right relevant users who are searching for an app or a related keyword across YouTube and the Display Network.

Landing Page Optimization: As the top PPC management company in Kochi, we go beyond working on increasing your traffic, making sure that your pages convert visitors into customers. Our optimization methods comprise layout refinement, content enhancement, UI/UX adjustments, and A/B testing to improve conversions and overall campaign performance.

Our Google Ads Execution Process

At the leading provider of Google Advertising services in Kochi, we follow a structure and data-backed campaign execution process at Web Informatics. We follow a meticulous approach that favors strategy, creativity, and success to refine your campaigns by: 

Market Analysis of the Kerala Market: Our Google Ads process begins with a deep analysis of your niche industry, audience behavior, and close competitors in the Kerala market. Learning about the regional search trends, keyword opportunities, and competitor strengths allows us to build a strong foundation for comprehensive Google Ads campaigns. 

Campaign Structure Setup: At Web Informatics, we emphasize a well-organized campaign structure that spans across different platforms, such as search, display, video, and shopping networks, to match your growth goals.

Ad Copywriting, Creative Development and A/B Testing: Equipped with a highly talented and skilled creative team, we develop different versions of appealing ad copies for continuous A/B testing. This process enables us to identify the most effective headlines, descriptions, creatives, and CTAs that lead to higher conversion rates. 

Conversion Tracking Setup and Analytics: To measure your campaign performance accurately, we work on setting up advanced conversion tracking systems across your website, landing pages, app, or e-commerce platform. With the right tools, you can obtain the full visibility of user actions and ROI metrics. 

Monthly Reporting, Insights and Strategy Refinement: Transparency is a major part of our work principles. To adhere to complete transparency, we provide a detailed monthly performance report with insights and recommendations for better growth. These insights allow us to refine the Google Ad strategies as required and bring in better results in the coming months. 


Along with our expertise in Google Ads management, Web Informatics also offers SEO services that help businesses improve their online visibility organically. We further support your brand growth through content marketing services that deliver high-quality, search-friendly content tailored to your audience. Our team also provides email marketing services to nurture leads and build long-term customer relationships. To strengthen your digital presence further, we offer web development services that ensure fast, user-friendly, and conversion-driven websites for businesses in Kerala and beyond.